Straffe S!tes

The blacksmith who measures his own knives

Every client hears that results must be measured honestly. Our own site should hold itself to the same standard: no flattering numbers on a sales page, but a measurement layer that runs daily and that anyone can verify.

This site was fully rebuilt in 2026 as a static Astro site with content in Git: no CMS, no runtime dependencies, just fast pages and a build that verifies every change. As new projects keep coming in, that growth deserves to show up in the numbers too.

“If you promise results, you must be able to show your own. Even when they are still modest.”

The same measuring stick as our clients

The technology supports the choice. It never tries to steal the show.

  1. 01

    Measure daily

    A systemd timer measures the homepage's mobile PageSpeed every night; Search Console data is refreshed monthly with final numbers.

  2. 02

    Content in Git

    Every page, glossary term and blog post lives as MDX in the repo. Changes pass contract tests before going live — no CMS accidentally breaking things.

  3. 03

    Visible honesty

    The panel below shows the same data as our client cases: actual monthly values, no cherry-picked periods.

Measuring results with real data

Daily PageSpeed and final Search Console data show the evolution. The card uses the previous full month; the chart compares Performance and organic clicks.

Measurement data active

2 of 2 sources · PageSpeed daily · GSC monthly

PageSpeed

Mobile · Aug 31
Performance
100
LCP
1.7 s
CLS
0.0

Google Search Console

Previous full month · July 2026
Clicks
41
CTR
0.0%
Impressions × 1,000
105

Performance and traffic

Actual values per calendar month

Clicks are monthly totals from Google Search Console. The horizontal Performance line shows the average of the available mobile PageSpeed measurements for that month; once a second month is available, it becomes a trend line.

Monthly values for Performance and traffic
MonthPerformanceClicks
May 2025No measurement343
June 2025No measurement310
July 2025No measurement259
August 2025No measurement180
September 2025No measurement171
October 2025No measurement146
November 2025No measurement100
December 2025No measurement68
January 2026No measurement67
February 2026No measurement88
March 2026No measurement67
April 2026No measurement50
May 2026No measurement51
June 2026No measurement57
July 2026No measurement41
August 2026100No complete month

Clicks are monthly totals from Google Search Console. The horizontal Performance line shows the average of the available mobile PageSpeed measurements for that month; once a second month is available, it becomes a trend line.

No made-up success percentages. The reporting combines fixed PageSpeed measurements with final Search Console data and always compares the same periods.

A site that grows with the ambitions

  1. Light technical foundation

    Static Astro pages on a CDN; daily measurements track mobile speed.

  2. Dutch search intents

    Landing pages, glossary terms and blogs built around what customers actually search for.

  3. Every change verified

    Contract tests and build checks guard SEO, structure and speed on every push to main.

  4. Measurements are the next layer

    PageSpeed and GSC each get a clear role in evaluating speed and organic reach — for ourselves too.

Ready to grow yourself?

Tell me what you sell and where you want to be found. You get direct advice on structure, technology and how we measure the results afterwards.

Discuss your project

Prefer email? seppe@straffesites.com