Straffe S!tes

Many video types, many goals, one convincing portfolio

Roulez Roulez is a video production company based in Schoten that helps businesses tell their story through online video. It produces event recap videos, video testimonials, vlogs, corporate films, drone videos and instructional videos. Each production has a purpose, whether that is generating leads, recruiting or training.

The website needed to make that range easy to navigate. Instead of mixing everything together, the structure gives each video type a clear path to relevant examples and a conversation with the team.

“A video that achieves nothing is expensive. The site has to show which type of video fits each goal.”

A portfolio where the work speaks for itself

Technology helps people choose. It doesn’t try to take center stage.

On the live site every video type has its own address, like the page on corporate films (in Dutch). The site runs on SvelteKit with Storyblok as its CMS and ships as a static website.

  1. 01

    Find the right format quickly

    Event recap videos, testimonials, corporate films, drone videos and instructional videos each have a page explaining what the format is designed to achieve.

  2. 02

    Let the work speak

    The portfolio groups projects by category, so prospects can view previous work that matches their own brief.

  3. 03

    Content that grows with the team

    SvelteKit and Storyblok let the team add projects to the portfolio and publish blog posts without technical expertise.

Measuring the result with real data

Monthly PageSpeed and final Search Console data show how performance changes over time. The summary card uses the latest measured month; the chart compares Performance scores with organic clicks.

Measurement data active

2 of 2 sources · PageSpeed monthly · GSC monthly

PageSpeed

Mobile · September 2026
Performance
100
LCP
1.4 s
CLS
0.0

Google Search Console

Previous full month · September 2026
Clicks
10
CTR
1.3%
Impressions
787

Performance and traffic

Actual values per calendar month

Clicks are monthly totals from Google Search Console. Performance is the best mobile PageSpeed measurement of each month. Months before the first measurement show the estimated Performance level (average of the last two measured months, dashed line).

Monthly values for Performance and traffic
MonthPerformanceClicks
September 2025≈99 (estimated)1
October 2025≈99 (estimated)6
November 2025≈99 (estimated)10
December 2025≈99 (estimated)9
January 2026≈99 (estimated)5
February 2026≈99 (estimated)5
March 2026≈99 (estimated)6
April 2026≈99 (estimated)4
May 2026≈99 (estimated)7
June 2026≈99 (estimated)6
July 2026≈99 (estimated)6
August 2026984
September 202610010

Clicks are monthly totals from Google Search Console. Performance is the best mobile PageSpeed measurement of each month. Months before the first measurement show the estimated Performance level (average of the last two measured months, dashed line).

No invented success percentages. The reporting combines consistent PageSpeed measurements with final Search Console data and compares like-for-like periods.

A portfolio that grows with every production

  1. Light technical foundation

    Statically generated pages deployed with SvelteKit and Vercel, with as little client-side code as possible.

  2. Video without slow pages

    Despite all the video, the homepage scored 100 on mobile PageSpeed in September 2026, with an LCP of 1.4 seconds.

  3. Publishing without a developer

    The Roulez Roulez team adds new portfolio projects and video marketing tips themselves, without waiting for a developer.

  4. Measurements are the next layer

    PageSpeed tracks speed, Search Console tracks reach in Google. In September 2026 the site earned 10 clicks from 787 impressions, fewer impressions than in late 2025. We follow that trend every month.

Ready for work that convinces?

Tell us what you make or sell. We’ll give you straightforward advice on structure, technology and how to measure the results honestly over time.

Discuss your project

Prefer email? seppe@straffesites.com